By Scott J. Brown, Ph.D., Raymond James
Divided We Stand – Consumer attitude measures are divided by political affiliations. That’s nothing new. Sentiment readings have long depended partly on which party occupies the White House. Republicans currently rate economic conditions better, just as Democrats did during the Obama years (Independents fall somewhere in the middle). What’s different is that, no surprise, these ratings are even more sharply divided now. There is another sharp division that matters more. Business sentiment is decidedly pessimistic, while consumer sentiment is generally more robust. How that difference gets resolved will be key in 2020.